The wider and more prolific the outreach, the more the sales. Thatâs the rule that iPhone sales clearly follow, and interestingly the majority of iPhones are sold directly at carrier stores.
Thatâs an interesting illustration of how closely tied carrier and phone are, and how people prefer to get their phone at their carrier right away.
The importance of carriers is further underlined by the start contrast of the percentage of iPhones sold at Apple Stores (relatively small) and the percentage of iPads and iMacs sold at Appleâs retail locations (huge).
A whopping 47% of all Macs, and an impressive 40% of iPad sales happen at Apple Stores. Both of these devices are usually sold without a data plan, so if the carrier gets out of the equation, sales numbers for devices start growing at Appleâs own locations. And thatâs interesting, donât you think? Check out the graphs below to see where iDevices are sold the most (hint: itâs not on the web either).
source: AllThingsD
Here is where people buy their iPhones hint its not just Apple Stores
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